Our Outerinfo Contextual product targets consumers based on their surfing habits. Outerinfo uses innovative targeting technology with industry-best optimization to deliver advertisements at the precise time to the precise audience.  Our Contextual targeting examines keywords and URLs entered by our consumers; advertisements are then displayed based on the keywords and URLs that you select for your campaign. Unlike our competition, which classifies a huge number of websites into predefined vertical segments, Outerinfo allows advertisers to choose the exact keywords and URLS that work best for their products.  The Outerinfo sales team has many years of experience in the industry and  is always available to help set up and customize our advertisers’ campaigns.

Outerinfo Contextual can deliver ads in real time - when users are currently on a relevant site - or based on historical data of which sites they visited recently.

For example: A user visits several travel-related pages on a particular site, or multiple travel related websites, within an online web browsing session. Our targeting technology delivers your travel-related offer as the user is in the moment of making a purchasing decision, converting them on the spot (view demo).

Along with Outerinfo’s targeting technology, our campaign management system allows advertisers to track multiple campaigns’ performance in real time.  In-depth reporting allows advertisers to make adjustments on the fly to ensure that campaigns are running at optimal levels for the life of the campaign.  Real-time targeting and reporting are highly effective to ensure that advertisers realize their ROI goals.

Consumer privacy is always protected as we do not collect any personally identifiable information.  Nor do we create user profiles of our consumers.  All of our advertisements are clearly labeled so consumers can differentiate between Outerinfo ads and ads hosted by the sites they are visiting. And, if you decide that Outerinfo isn't for you, you can uninstall it using the Windows Start Menu, the Add/Remove Programs function found on all Windows-based PCs, or the uninstaller on our site located here.

Click here to learn more about how our advertising software works.